The primary function of SEO is to optimize the web content to make it easily index able by Search Engines and help people find the relevant information faster. Google is one of the main search engines that majority of population use and place their deep trust in it’s query results (Search engine result pages a.k.a SERP). Google has evolved over the years since its inception and keeps updating it’s web pages ranking criteria also called algorithms to demote the following.

  • Low quality keyword stuffed content.
  • Irrelevant links.
  • Low quality content.
  • Irrelevant search results.

That’s certainly good news for businesses who are following quality SEO guidelines and constantly publishing quality content for their industry. The modern search engine algorithms favor:

  • Well researched, high quality, fact finding and In-depth content.
  • Responsive and mobile-friendly content.
  • Voice search and semantic search optimized content.

All of the above mentioned factors has the aim of assisting people get access to relevant, original and user friendly content faster to get answers to their questions immediately. And that’s why you need to ensure that your business website is search engine friendly for your potential target visitors and they are easily able to read and recognize the relevance of your website content to the information they are seeking for.

Today search engines (i.e. Google, Yahoo and Bing etc.) are primary platform for finding information on the web, top ranking websites capture more customers than websites that rank poorly.

 SEO assists you get perfect target customers who are already searching for your company, your product or service. It consists of a wide variety of activities that improve your business visibility on search engines.

It is a series of actions that brings better online visibility for your business anywhere in the search engine results and place it in front of people those are already looking for your product(s) or service(s).

SEO provides you a constant flock of customers who are ready to buy your goods and services that you provide. They went to a search engine (e.g. Google, Yahoo and Bing etc.) in “ready to buy mode” ready to buy from anyone they could find on search engine.

All you need to do is arrive in front of them.

Do you wish to stand apart from thousands of websites out there on the search engine? Yes…Super!

At BYOB, we create incredibly targeted message for them and place your website where they will notice it most.